Personal Brand for Builders
You want an audience and you cringe at the people who currently have one. Learn to build a real audience slowly, so you grow without turning into a content machine you do not respect.
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LinkedIn Presence
LinkedIn helps your career and the typical voice on it makes you cringe. Learn to use LinkedIn that does real work for you, without the agency-of-one thought leadership voice.
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Newsletter as Personal Brand
A newsletter has built careers for people you respect and you have not started yours. Learn what to write, how often, and what to avoid, so the newsletter compounds your reputation.
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